Boopsie Invests in Helping Librarians Manage and Market Their Mobile Apps and Growth via Strategic Partnerships with the Launch of a Resource-Rich Boopsie.com
Sunnyvale, CA – November 21, 2013 – Boopsie, Inc., the mobile apps for libraries leader, announced today the release of their new and improved website, www.Boopsie.com. The website features new digital resources for librarians, more robust navigation, a worldwide library locator, and has a user-friendly interface that operates flawlessly whether viewed on your mobile device or computer.
“We love helping libraries learn about mobile trends affecting the library industry and how to best serve mobile users,” states Tony Medrano, CEO of Boopsie, Inc. “Our community relies on us for everything from news regarding the latest grants available to libraries for mobile technology, to training on how to market their apps to their patrons online.”
The new Marketing Materials for Libraries section is loaded with free downloadable marketing resources like website landing page templates and banners promoting library mobile apps. It has dozens of “How-to” tutorials for webmasters and even walks librarians through their newly available Boopsie App Usage Reports, which provide detailed analytics regarding patron usage of their mobile apps for libraries.
The new Boopsie.com is also a great resource for libraries of all kinds interested in learning about the benefits of going mobile. In addition to the Public and Academic Libraries that have been Boopsie’s focus, the new website provides information for Corporate Libraries, K-12 Libraries and Specialty Libraries and Museums interested in going mobile with a native app.
Boopsie.com’s new Find a Library section even enables users or potential new partners to find libraries closest to them that utilize a mobile app for their library from Boopsie. Since Boopsie is used by over 2,500 library locations worldwide, there is often one nearby.
Boopsie’s Star Partners section, which includes independent sections for OverDrive, RecordedBooks, 3M Cloud Library and Credo, among others, now details each specific technology integration with Boopsie. “Helping our Star Partners deliver more of their digital services to libraries will be a key area of focus in 2014,” states Medrano. “We are heavily investing in these key strategic partnerships.”
Boopsie also plans to host live bi-weekly webinars for its customers on various topics that will help them best deliver library services to their users. Boopsie’s Senior Account Manager, Bryan Murray will lead these free training seminars.
Founded in 2006 in Silicon Valley, Boopsie is the industry-leading mobile solution for over 2,500 public library and academic library locations worldwide. Customers include Seattle Public Library, Los Angeles Public Library, New York University Law School and Brown University. Boopsie’s custom-branded native mobile apps for libraries are affordable, easy to deploy and maintain, and enable libraries of all sizes to quickly and easily meet the rapidly changing needs of their patrons with world-class performance. Boopsie’s solutions are fully hosted and all apps are downloadable on smartphones and tablets including Android, iOS (iPhone, iPod Touch, iPad), Windows Phone 8, Windows 8, Windows Mobile, Kindle Fire and even Blackberry. Visit our website for more information about Boopsie’s mobile apps for libraries.